Category Archives: Herb

Behind the Brand: When your brand is no longer your brand

Tim Hortons was sold to Wendys or Burger King or some other notable American fast-food corporation a few months ago, and though the news triggered panic, fear, grief and outrage in some corners North of the 49th, I think we’ll … Continue reading

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Behind the Brand: Who wants a Big Mac, fresh from the McDonald’s System?

Just a little McNugget from McDonald’s latest quarterly report. Here’s the honest-to-Jah press release intro quote from the CEO: “The McDonald’s System is committed to creating the best experience for our customers by offering great-tasting food and beverages and a memorable and … Continue reading

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Helplessness Blues, Somewhere in Maine

It’s dark. It’s been raining. We’re on the side of a highway. Somewhere in Maine. Something is smoldering under the hood of our car. Waves of smoke waft up, an invisible cloud of heat is felt whenever we approach the … Continue reading

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Anachronistic Signal Hill

Atop Signal Hill, Newfoundland, a perpetually distracted young man tweets a message and photo link to a largely uninterested world by tapping a touch-screen on his handheld computer. From that same place, Guglielmo Marconi, 113 years earlier, fumbled with balloons … Continue reading

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Bingo night in Hubbards, Nova Scotia

We went to the Hubbards Fire Hall bingo last night and, from the get-go, I was pleading with the gambling gods to lose every game. This obsession came after a quick scan of the room. My girlfriend and I were … Continue reading

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Taste of Italy™

These obviously aren’t real people. But there’s something that I find really depressing about this commercial and it’s not the farcical portrayal of Italians, or even the state of these actors’ careers. It’s the implicit lack of culture and tradition … Continue reading

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Calvin and sobs

Although this has basically been proven a hoax (read: fan-created strip) it still hits me square in the feels.

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